BayToday, readers and local businesses donate 270 lbs of food and $1,500 to North Bay Food Bank

In response to rising food costs and the increased use of food banks during the COVID-19 pandemic, last week, we asked you, our loyal readers, to help us support the North Bay Food Bank with an online food drive.

The holidays can be a particularly stressful time for all of us, but especially for those in need. The added strain on our local food bank means it needs extra support from caring community members to ensure that no one in our city goes without.

With this in mind, BayToday embarked on a campaign to raise much-needed funds for our local food bank.

The campaign was simple. We secured food packages donated by Food Basics and asked our readers to purchase the bags at $25 apiece through our online pop-up store, with the cash and the food to be donated to the local food bank.

BayToday would then match the $25 purchase price to double the donation. 

But that’s not all. 

We were able to leverage the power of our community to make the donations even bigger by asking our local business partners to match our donation. 

Northern Honda and Leon’s Furniture answered the call.

With their support and yours, for each food package purchased in our pop-up store, North Bay Food Bank.

In North Bay, the generosity of our readers and advertisers was translated into a donation of $1,500 for the food bank, plus the food itself.

Thank you for helping us to strengthen our community and make the holiday season a bit brighter here in North Bay.